Monthly leads & bookings report
Your last month at a glance.
Prepared for Kettlewood Air & Plumbing · Last month (sample). Delivered to your inbox at the start of every month, straight from the phone system, booking flow and review requests.
The headline
29 jobs
booked from calls nobody could answer (demo)
Leads captured
186 (demo)
+14% vs. the month before (demo)
Missed calls recovered
41 of 52 (demo)
79% replied to the text-back (demo)
After-hours leads
63 (demo)
34% of all leads, 7 PM – 7 AM (demo)
Jobs booked
118 (demo)
63% of leads booked (demo)
Booked from text-back
29 (demo)
71% of recovered callers booked (demo)
Review requests sent
97 (demo)
Sent after each completed job (demo)
New reviews gained
38 (demo)
39% of review requests (demo)
Email confirmations sent
118 (demo)
One per booked job (demo)
Text-back figures assume texting is live. Customer texts and text alerts start once carrier registration is approved, which can take several weeks. Email alerts work from day one.
Leads by week and source
186 leads in last month (demo)
- Answered calls76 (demo)
- Missed-call text-back41 (demo)
- Text line & chat30 (demo)
- Online booking39 (demo)
Chart data is demo data.
| Week | Answered calls | Missed-call text-back | Text line & chat | Online booking | Total |
|---|---|---|---|---|---|
| Week 1 | 18 | 9 | 6 | 9 | 42 |
| Week 2 | 21 | 11 | 8 | 10 | 50 |
| Week 3 | 17 | 10 | 7 | 8 | 42 |
| Week 4 | 20 | 11 | 9 | 12 | 52 |
Missed-call recovery
What happened to every call nobody could answer (demo)
- Missed calls52 (demo)
- Auto-texted back (demo)52 (demo)
- Caller replied41 (demo)
- Booked a job29 (demo)
When leads came in
63 of 186 leads arrived after hours, 7 PM – 7 AM (demo)
| Hour | Leads |
|---|---|
| 12a (after hours) | 4 |
| 1a (after hours) | 3 |
| 2a (after hours) | 2 |
| 3a (after hours) | 1 |
| 4a (after hours) | 1 |
| 5a (after hours) | 3 |
| 6a (after hours) | 5 |
| 7a | 9 |
| 8a | 13 |
| 9a | 12 |
| 10a | 11 |
| 11a | 10 |
| 12p | 9 |
| 1p | 10 |
| 2p | 10 |
| 3p | 11 |
| 4p | 10 |
| 5p | 9 |
| 6p | 9 |
| 7p (after hours) | 11 |
| 8p (after hours) | 10 |
| 9p (after hours) | 9 |
| 10p (after hours) | 8 |
| 11p (after hours) | 6 |
Jobs booked by service
118 jobs booked last month (demo)
- AC repair41 (demo)
- Water heaters22 (demo)
- Drain cleaning20 (demo)
- Heating & furnace18 (demo)
- Leak repair17 (demo)
Reviews
Requests go out automatically after each job (demo)
97 requests sent (demo)
38 new reviews (demo)
Recovered calls, a sample
Missed calls that turned into conversations through text-back
Customer texts and text alerts start once carrier registration is approved, which can take several weeks. Email alerts work from day one.
Dana R. (demo)
Week 1 · 10:42 PM (demo)
AC not cooling upstairs
Booked · 8–10 AM windowChris L. (demo)
Week 2 · 6:15 AM (demo)
Water heater leaking
Booked · emergency visitMaria G. (demo)
Week 2 · 9:08 PM (demo)
Kitchen drain backing up
Booked · 10 AM–12 PM windowKevin P. (demo)
Week 3 · 11:30 PM (demo)
No hot water
Booked · 8–10 AM windowAisha B. (demo)
Week 4 · 1:12 PM (demo)
Thermostat blank
Quote sent · follow-up scheduled
Names, times and outcomes are sample demo data.
How this report is built
In a live setup the numbers come from the phone system (missed calls and text-back), the booking flow, the dispatch board and the review-request service, then land in your inbox at the start of each month. This page is a static sample: nothing is connected and every figure is made up.